Archive for July, 2009
Yahoo.com
Yahoo! was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 1, 1995.
According to Web traffic analysis companies the domain yahoo.com attracted at least 1.575 billion visitors annually by 2008. The global network of Yahoo! websites receives 3.4 billion page views per day on average as of October [...]
Local Search
Local search is the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings. Typical local search queries include not only information about “what” the site visitor is searching for (such as keywords, a business category, or the name of a consumer product) [...]
Ask
Ask.com is a leading search engine on the Web. Millions of people turn to Ask.com to get what they are looking for online everyday.
Founded as Ask Jeeves in 1996 and renamed Ask.com in February 2005, Ask.com is recognized for innovation in search technology and search interface design.
A wholly owned business Ask.com is headquartered in Oakland, [...]
Reputation management
Reputation management is the process of tracking an entity’s actions and other entities’ opinions about those actions; reporting on those actions and opinions; and reacting to that report creating a feedback loop. All entities involved are generally people, but that need not always be the case. Other examples of entities include animals, businesses, or even [...]
Interactive public relations
Interactive public relations, or interactive PR, is the use of Internet tools and technologies such as search engines, Web 2.0 social bookmarking, new media relations, blogging and social media marketing. Interactive PR allows companies and organizations to disseminate information without relying solely on mainstream publications and communicate directly with the public, customers and prospects.
The term [...]
Comments Off
Viral Marketing
The viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects [...]
Internet marketing
Internet marketing, also referred to as i-marketing, web marketing, online marketing, or eMarketing, is the marketing of products or services over the Internet.
Internet marketing ties together creative and technical aspects of the Internet, including design, development, advertising, and sale.
The Internet has brought many unique benefits to marketing, one of which being lower costs and greater [...]
Paid Search Ads
The biggest challenge facing retailers in Paid Search is complexity and the speed of innovation. Every week brings new innovations, more options and more complexity, and retailers and agencies alike need to scramble every week to keep up.
In Internet Marketing, Search Advertising is a method of placing online advertisements on Web pages that show results [...]
Content Creation
Content Creation helps you keep your marketing plans on track, so you can spend more time converting and nurturing new customers.
When you need new ideas and angles for your marketing message. Together we turn detective and uncover the key elements you need to include. We ask lots of in-depth questions to draw out what’s really [...]
Alternatives Engines
A Web search engine is a tool designed to search for information on the World Wide Web. The search results are usually presented in a list and are commonly called hits. The information may consist of web pages, images, information and other types of files. Some search engines also mine data available in databases or [...]